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To enhance the product exposure of the eco-design brand SoldiDesign, GDD curated a stunning pop-up show for its classic collection OVETTO GALÀ at PAD 11. Highlighting the distinct characteristic of OVETTO GALÀ, the pop-up show attracted visitors with incredible product displays and dream-like scenario designs. GDD also curated creative CG videos for the avant-garde design of SoldiDesign, to enrich the expression through the advertising LED screen of the mall and social media.
Referring to the futuristic look of OVETTO GALÀ and the sustainable materials ( recycled plastic and nylon obtained from fishing nets) used, GDD plotted the scenario of the OVETTO spaceships landing on the earth and parked at the “beach” of PAD 11.